Shared by:oxx78
Written by Martin Lindstrom
Edition: 2011
Format(s): PDF
Language: English
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars.
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| Lindstrom, Martin - Brandwashed ~ Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy.epub 2.66 MBs | |
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