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Book Description
As president and CEO of Rogers Communications Inc., Ted Rogers is at the head of a communications and media company that operates Canada's largest wireless carrier, its largest cable provider, 53 radio stations, 70 consumer and trade magazines, the OMNI and CityTV networks, and other properties as diverse as The Shopping Channel and the Toronto Blue Jays. Outspoken, sometimes controversial and always forward-thinking, Rogers is a legendary innovator whose brand stands among the top in Canadian business.
Now, for the first time, Ted Rogers tells the story of how he built Rogers Communications into one of the largest companies in Canadian history--and in only one generation. The tragic, premature death of his father, radio pioneer Ted Rogers Sr., left his family with little except the burning desire to reclaim what they had lost. From an early age, Ted was fascinated with radio and television; he once strung wires out of his dorm room to a roof-top antenna to bring in U.S. programming to Toronto before the city had any stations. As a law student, he invested everything he had in an FM station, buying CHFI when only five percent of the market actually owned an FM radio.
Rogers is characteristically frank about his successes and his failures. Over the years, he has faced challenges to his domain, sometimes risking so much that it nearly cost him everything. Each time, however, he has returned stronger than ever. Written in a highly accessible style, Relentless will appeal as much to Main Street as to Bay Street. Filled with backroom deals, on-air battles and the often outrageous exploits of this communications visionary, Relentless will ring true as the most fascinating business memoir of the year.
About the Author
TED ROGERS, O.C., LL.B., D.Sc., B.A., is president and CEO of Rogers Communications Inc. A graduate of Trinity College at the University of Toronto, Rogers bought CHFI while still a student, and by 1967 he was in the cable TV business. Rogers Communications has grown into one of Canada's most successful conglomerates. In 1990, Rogers was made an Officer of the Order of Canada. He holds numerous other honours vested upon him by universities, business groups and philanthropic organizations from across North America.
ROBERT BREHL, an award-winning journalist, now operates his own consulting company. He first met Ted Rogers almost 20 years ago while covering his company as a reporter at the Toronto Star and later at The Globe and Mail. He is the author of the bestselling book The Best of Milt Dunnell.
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