Shared by:oxx78
Jay Heinrichs (Author)
Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill. The time-tested secrets the book discloses include Cicero’s three-step strategy for moving an audience to actionÑas well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges, including:
The Eddie Haskell Ploy
Eminem’s Rules of Decorum
The Belushi Paradigm
Stalin’s Timing Secret
The Yoda Technique
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| Info Hash: | 32d46abe9342bcf918fdced002ab058591e0d650 |
| Creation Date: | Wed, 30 Mar 2011 19:59:43 -0400 |
| This is a Multifile Torrent | |
| Thank You for Arguing What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion.pdf 11.93 MBs | |
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| Combined File Size: | 11.98 MBs |
| Piece Size: | 64 KBs |
| Comment: | Updated by theebooksbay.com |
| Torrent Encoding: | UTF-8 |
| Seeds: | 100 |
| Peers: | 7 |
| Completed Downloads: | 168 |
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